Specsavers Lead Campaign
Specsavers needed to attract attention and drive sign-ups to their annual Clinical Conference.
I devised a creative concept with the overarching theme of "The Power of Vision" – a nod to the power of clinical staff in detecting disease and providing patient-centred care to Specsavers' clients.
The campaign helped Specsavers reach the target number of attendees.
Campaign concept · Copy writing · Art direction Video by Sean Berndorff / Courtesy of Kubbco.
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